2 Easy Ways to Make Your Franchise More Eco-Friendly | Franchise Strategy Partners

Sure, being more environmentally aware is kind of a trend these days, but it’s a good trend. Making small choices to positively impact the environment not only benefits the globe, but it can also provide financial benefits for your franchise.

Recent studies have shown that more than 75% of Americans are more likely to purchase environmentally friendly products, with 64% of those people also willing to pay more for these products.

Even if you don’t sell tangible products that can be adjusted to be made more eco-friendly, there are a few choices you can make as a business to not only benefit the environment but to benefit your bottom line. Read on!

Rethink Packaging

This is one of the best things you can do as a business, as product packaging is the biggest source of waste in the world—and everyone knows it. In fact, 77% of customers are aware that plastic isn’t an environmentally conscious choice.

If you ship products to customers, one of the easiest ways you can save yourself some money and be more eco-friendly is to replace packing peanuts with paper. Paper, when used correctly, can provide every bit as much cushion and is a much more sustainable choice.

Think Locally

This might be a little trickier, since the type of supplies used in a franchise is often pre-determined and isn’t for debate for you as a franchisee. However, this isn’t so in some cases. If you get to make the choice on what kinds of supplies you need for your franchise, consider sourcing locally.

Not only will getting essential supplies around your community save you gas money and shipping costs, which then leads to less emissions, but it will help to support your local economy. In a lot of cases, this can lead to great rapport among local business owners and an easy opportunity to score some quality word-of-mouth marketing.

Plus, studies show that consumers like supporting local economy.

Being more environmentally conscious really isn’t as hard as it sounds! If you are interested in owning your own franchise and making these savvy choices, don’t hesitate to reach out today to learn what your next steps should be.